In this article I want to do my best to share with you EXACTLY WHY you need to invest your time learning how to promote your website with video and audio.

In our industry, success principals, concepts and laws remain the same METHODS are constantly changing.

Books like Think & Grow Rich, The Magic of Thinking Big, & Psycho Cybernetics are as popular today as when they were first published. Why? Because they teach SUCCESS PRINCIPALS that never change. Those success principals are as valid today as when the books were published and will be as valid 50 years from now. Success principals don’t change – METHODS do change!

When I first started in the industry twenty five years ago, the methods everyone used to grow their business was one on one presentations, handing out cassette tapes and opportunity meetings.

However over the years, because of technology, those methods have grown, expanded and changed. When opportunity Videos first hit the MLM market place, it was awesome. Suddenly people didn’t have to perfect a one on one presentation; they could just hand out a video tape and tell their prospects to push play.

Videos gave the same perfect presentation consistently. When recruiting video tapes first hit the market I paid $79.00 for each VHS tape. I remember when you had to ask prospects do you have access to a VCR because early on, most people didn’t own a VCR. I paid $700 for my first VCR. I know some of you are old enough to remember those days.

You can look back at the growth of the entire MLM Industry and when the video tape hit the market the industry exploded. Think about that, that is a very powerful statement. What about the people that didn’t participate because Video tapes are too expensive or nobody I know owns a VCR? I heard all of the excuses back then, and some people simply missed out on the greatest recruiting explosion in the history of MLM because they were stuck in the past.

Since that time technology has continued to expand and methods have come and gone based upon that technology. Many tools like

o Fax on Demand

o Voice mail

o Multiple Voice mail message boxes

o Conference calls

all helped us get through more prospects quicker and faster. I was first exposed to online power point presentations in 2002 through one of the first companies to ever introduce online meetings. The company was called Orbitalk, I got so excited about this technology that I ended up buying the company. Today, you hear companies like Microsoft touting their “online meetings” product.

The Internet itself brought us a whole new endless serious of promotional tools and methods. Internet marketing is constantly evolving and changing, but like the other technology before the internet the power comes from the ability to help us get through more prospects quicker and faster and pre-quality them in the process.

In my opinion any professional marketer who is not using the Internet as part of their lead generation arsenal is missing it. They are ignoring technology that has proven itself to help all marketers get through more prospects quicker and faster and pre-quality them in the process.

Now is the time to get Internet Marketing Educated!

Back in 2000 I made the decision to focus that year on learning as much as I possibly could about Internet Marketing. I traveled all over the US and Canada and spent over $50,000.00 on seminars and one on one coaching. I wanted to learn PROVEN Internet Marketing methods and then see how those methods could be applied to network marketing.

I became friends with many Internet marketing gurus like Cory Rudl, Marlon Sanders, Armond Morin and many more. In the past few years I have had the opportunity to speak at Internet marketing seminars around the country because of the decision I made in 2000.

The biggest mistake made by network marketers is they try to do network marketing on the Internet. I decided to learn Internet marketing and then apply applicable principals to network marketing. Many network marketers think they have somehow missed the Internet Marketing wave.

It is not a wave; the internet will be a constant evolving tool to help us in our business, much like the telephone. The intelligent thing to do is get yourself Internet Marketing Educated right now, everyday you wait is costing you money.

Let me give you a brain tweak right now. Do you know what happened on December 26th, 2006. The number of people using Ipod’s and MP3 players increased by over 25%!

What does that mean to you as a marketer? Nothing, if you don’t take the time to get educated on Topics such as Podcasting, Online Video, etc…… these will become the prospecting methods of the future.

Those who get that now and become self educated will be way ahead of the market. I have three daughters, 16, 20 and 23. THEY WOULDN’T THINK OF GOING TO A STORE AND BUYING an AUDIO CD. They download all of their music to their Ipods via the Internet.

There will come a day when all recruiting videos, distributor training, etc will be downloadable files. If you can see the future, and make the right moves now you can profit big time in the future.

In case you are wondering, yes I ask for and received a Video Ipod Player for Christmas.

The bottom line is simply this, within six months many network marketing distributors who make the decision NOW to become Internet marketing educated, will be receiving thousands of hits a week to their websites.